Masonry Magazine January 1971 Page.68
White concrete bricks...
building material with a future
Concrete products manufacturers are pioneering a dramatic development: white concrete bricks. Why have they started making white brick of concrete? Because architects frequently want a brick that is truly white! An ordinary white brick is not really white.
In addition to a true white color, there are technical advantages: High compressive strength, easy handling (masons like them), superior bonding with mortar, dimensional uniformity, minimum shrinkage, no leakage, low absorption, and they contain no impurities to oxidize and stain. And, perhaps most important of all, white concrete brick costs less. The very impressive Western Towers Apartments at Western Kentucky University is an example of the use of this new product made with TRINITY WHITE portland cement.
All the technical and aesthetic advantages of white concrete brick are summed up in a booklet Trinity White would like to send you. Please inquire.
CREDITS: Western Towers Apartments, Western Kentucky University, Bowling Green, Kentucky. Architect: Edwin A. Keeble, Associates, Nashville, Tenn. General Contractor: Clarence G. Shaub, Nashville, Tenn. Masonry by Bush Building Co., Nashville, Tenn. Concrete Brick by Breeka Industries, Nashville, Tenn.
Trinity White
PORTLAND
CEMENT
GP
CC
A product of GENERAL PORTLAND CEMENT COMPANY, P.O. Box 324, Dallas, Texas 75221
Offices: Dallas Houston Tampa Miami Chattanooga Fort Wayne Kansas City, Kan. Los Angeles
masonry
Nov./Dec., 1971